> ## Documentation Index
> Fetch the complete documentation index at: https://docs.instantcampaign.ai/llms.txt
> Use this file to discover all available pages before exploring further.
# AI Studio and AI writing tools
> Generate images, copy and short videos in AI Studio, and use AI to write, rewrite and check content inside the email builder.
InstantCampaign has AI tools in two places: **AI Studio**, a standalone page for generating images, text and video, and a set of tools built into the email builder that work on the block or template you're editing.
AI tools need a role that can edit content. If you signed up with an email and password, verify your email address first. Until you do, AI requests are refused. Each generation uses your plan's monthly allowance (image generations or text generations). When an allowance runs out, the tool shows **Limit Reached** and a link to upgrade.
## AI Studio
Open **Email** → **AI Studio** in the sidebar. It has four tabs.
### Image Generator
Type a description under **Describe your image**. Click **Enhance Prompt** to have AI add detail to it.
Pick a **Style** (Professional, Photorealistic, Artistic, Minimalist, Corporate or Creative) and an **Aspect Ratio** (Auto, square, landscape, portrait and more).
Click **Generate Image**. It usually takes 15–30 seconds. Click **Download** to save the result.
To transform an existing picture, upload it under **Image-to-Image (Optional)** (PNG or JPG, up to 10 MB), describe the change and click **Transform Image**.
### Text Generator
Choose a **Content Type** (**Email Body**, **Subject Line**, **Headline**, **Call to Action** or **Paragraph**), describe the topic, pick a **Tone** and the number of **Variations** (1–5), then click **Generate Text**. Copy the variation you like. The generator uses your brand voice from the **Brand** page when it's set.
### Video Generator
Describe a scene and generate a 6-second, 720p clip. Rendering takes a few minutes; you can stay on the page while it runs, then **Download** the video. Video generations count toward your image generation allowance.
### AI Campaign
Describe a goal and AI creates a whole campaign email series for you.
### Generation history
Every image and text generation is listed under **Analytics** → **History** (**Generation History**). Filter by type and status to find a past prompt, its enhanced prompt and the result.
## AI in the email builder
### Write and rewrite text
Select a Text, Heading or HTML block on the canvas and click the **AI** pill above it. A toolbar opens with:
* **Rewrite**, **Shorter**, **Punchier**, **Expand** and **Fix Grammar**
* **Translate** into one of 11 languages
* **Change Tone** (professional, casual, friendly, urgent, luxury, playful)
* **Generate**: describe the copy to write from scratch
Each result is shown as a preview. Click **Apply** to keep it or **Discard** to throw it away.
### Generate images
* On an **Image** block with no picture yet, click **Generate with AI**.
* On any selected image, click the **AI Image** pill.
* In the Image block's settings, use the **AI Generate** tab.
Describe the image, optionally click **Enhance**, then **Generate**. Click **Accept** (or **Apply**) to put it in the block. Accepted images are saved to your [File Manager](/guides/email-and-templates/file-manager), and the image picker lists them under **AI Generated**.
For an image that already has a URL, **Generate alt text with AI** in the block's settings writes the alt text for you.
### AI Tools menu
The **AI Tools** menu in the builder toolbar has:
| Tool | What it does |
| ---------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| **Apply Brand Colors** | Applies your brand's colors and font to the template's blocks |
| **Subject Lines** | Generates subject line variants for a topic, with an engagement score for each. Copy the one you want into your campaign |
| **Content Bundle** | Generates a matching set of copy (subject, preheader, headline, CTA, body) in one go. **Insert into template** places one item; **Apply All to Template** places them all |
| **Prompt Library** | Saves prompts you reuse, shared across sessions. Text generation panels can load them with **From Library** |
### Deliverability Score
The **Deliverability Score** button in the toolbar runs an AI audit of the template: spam triggers, HTML quality, compliance and more. Click **Run Full Audit**. It can take up to 30 seconds and returns a score out of 100 with a list of checks. See [Previews and test sends](/guides/email-and-templates/testing-and-previews).
## Tips
* Be specific in prompts: name the product, the audience, the offer and the mood.
* AI copy is a first draft. Read it before you send, especially prices, dates and claims.
* Check generated images at full size before using them.
## Troubleshooting
AI tools are hidden for roles that can't edit content, and in the Marketplace playground.
You've used this month's allowance for that type of generation. Allowances are monthly, so it resets next month, or you can upgrade your plan.
Try again with a shorter or clearer prompt. If it keeps failing, wait a minute: AI requests are rate-limited.