Plans
Paid prices are introductory (early-bird) prices and exclude tax. Paddle adds VAT, GST or sales tax at checkout based on your location. Business buyers can enter a VAT or tax number in Paddle’s checkout. The prices and limits shown in Plan & Billing and on the pricing page are always the current ones.
Pro and Enterprise features
These features are only on Pro and Enterprise:- AMP email
- Real-time collaboration, template versions and block snippets
- Publishing templates to the marketplace
- Template export to other email platforms
- Ad audience sync, ad campaigns and lead capture
- A custom link domain (custom endpoint)
Early-bird price guarantee
If you subscribe at an introductory price, that price is guaranteed for your first 12 months. Plan & Billing shows “Early-bird price guaranteed until” with the date. Switching plans or billing cycles keeps your original guarantee date. After 12 months, the plan renews at the regular price in effect then, and we email you at least 30 days before any change.Subscribe
1
Pick a plan
In Settings → Plan & Billing, choose Monthly or Annual (annual shows how much you save), then Choose Essential or Choose Pro. You can also pick a plan during sign-up.
2
Pay in Paddle's checkout
A Paddle checkout opens over the page. Enter your payment details and, for a business, your VAT or tax number.
3
Wait for activation
After payment, the page says “Payment received — activating your plan…”. Activation usually takes a few seconds. If it takes longer, you’ll see a note to refresh shortly.
Change, cancel or update payment
You can’t change plans while a cancellation is scheduled (undo it first) or while a payment is past due. Enterprise workspaces change their agreement through sales.
A failed payment
If a renewal payment fails, a Your last payment failed banner appears across the app. Paddle retries the charge, and you keep your plan in the meantime. Click Update payment method to fix the card.Usage
Current Usage on the same page shows this month’s usage against your plan: emails sent (campaigns and automations), campaigns, templates, AI image and text generations, test emails, HTML exports, active automations and team members. Monthly counters reset on the 1st of each month (UTC). The page shows the exact reset date.- The monthly email allowance is shared by campaigns and automations. Double opt-in confirmations and test emails don’t count toward it. Test emails have their own allowance.
- When you upgrade mid-month, automation emails that were held back because you’d reached the allowance resume.
Troubleshooting
I paid but my plan didn't change
I paid but my plan didn't change
Activation can take a minute. Refresh Plan & Billing. If it still shows the old plan after a few minutes, contact support with your Paddle receipt.
Why was I charged more than the listed price?
Why was I charged more than the listed price?
Listed prices exclude tax. Paddle adds your local VAT, GST or sales tax at checkout, and your invoice shows the breakdown.