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Manage your subscription under Settings → Plan & Billing. The page shows your Current plan, the other plans you can switch to, and Current Usage against your plan’s limits. Only the workspace Owner can subscribe, change or cancel the plan. Payments are handled by Paddle, our reseller and merchant of record. Paddle calculates and collects VAT and sales tax, issues invoices, and processes cards.

Plans

* Counts every email InstantCampaign delivers for you: campaigns, automations and transactional API mail. Mail sent through an email sending provider you connected yourself doesn’t count toward this allowance. Paid prices are introductory (early-bird) prices and exclude tax. Paddle adds VAT, GST or sales tax at checkout based on your location. Business buyers can enter a VAT or tax number in Paddle’s checkout. The prices and limits shown in Plan & Billing and on the pricing page are always the current ones.

Pro and Enterprise features

These features are only on Pro and Enterprise:
  • AMP email
  • Real-time collaboration, template versions and block snippets
  • Publishing templates to the marketplace
  • Template export to other email platforms
  • Ad audience sync, ad campaigns and lead capture
  • A custom link domain (custom endpoint)
Essential and above remove the InstantCampaign footer from exported templates. Connecting your own email sending provider is available on every plan.

Early-bird price guarantee

If you subscribe at an introductory price, that price is guaranteed for your first 12 months. Plan & Billing shows “Early-bird price guaranteed until” with the date. Switching plans or billing cycles keeps your original guarantee date. After 12 months, the plan renews at the regular price in effect then, and we email you at least 30 days before any change.

Subscribe

1

Pick a plan

In Settings → Plan & Billing, choose Monthly or Annual (annual shows how much you save), then Choose Essential or Choose Pro. You can also pick a plan during sign-up.
2

Pay in Paddle's checkout

A Paddle checkout opens over the page. Enter your payment details and, for a business, your VAT or tax number.
3

Wait for activation

After payment, the page says “Payment received — activating your plan…”. Activation usually takes a few seconds. If it takes longer, you’ll see a note to refresh shortly.
For Enterprise, click Contact sales. Enterprise agreements are priced individually and managed by our team.

Change, cancel or update payment

You can’t change plans while a cancellation is scheduled (undo it first) or while a payment is past due. Enterprise workspaces change their agreement through sales.

A failed payment

If a renewal payment fails, a Your last payment failed banner appears across the app. Paddle retries the charge, and you keep your plan in the meantime. Click Update payment method to fix the card.

Usage

Current Usage on the same page shows this month’s usage against your plan: emails sent (campaigns, automations and transactional API mail), campaigns, templates, AI credits, test emails, HTML exports, active automations and team members. Monthly counters reset on the 1st of each month (UTC). The page shows the exact reset date. The AI credits row links to the AI credits page, where you can see every charge and buy credit packs.
  • The monthly email allowance is shared by campaigns, automations and transactional API mail (/api/v1/transactional/send). Double opt-in confirmations and test emails don’t count toward it. Test emails have their own allowance.
  • Mail carried by a provider you connected yourself is not counted; the usage page shows it separately.
  • When you upgrade mid-month, automation emails that were held back because you’d reached the allowance resume.

Contacts and your price

Your price is set by your plan, never by how many contacts you have: there is no per-contact charge and no overage. Contacts and your price on the same page shows how many contacts you store, how many a marketing send can reach, how many are unsubscribed, bounced or complained, and how many a sunset policy has retired. Each plan does cap how many contacts you can store (the Contacts row above), and every stored contact counts toward that cap whatever its status.

Troubleshooting

Activation can take a minute. Refresh Plan & Billing. If it still shows the old plan after a few minutes, contact support with your Paddle receipt.
Only the workspace Owner can change the plan. Other roles see “Only the team owner can change the plan.”
Listed prices exclude tax. Paddle adds your local VAT, GST or sales tax at checkout, and your invoice shows the breakdown.